We were recently notified about a case of plagiarism perpetrated against Bushnell, a US manufacturer of precision binoculars, telescopes, riflescopes, weapon sights, and other high-end optical equipment.

It appears that someone working for M&W Tactical appreciated the logo for the Bushnell Tactical range of products (designer unknown) and decided to lift the almost all recognisable features of the logo (including the name) for the M&W Tactical logo.

Overlay-M&WTactical

From the overlay it appears that the Bushnell Tactical logo was traced, the linework of the holding shape and the chevrons at the bottom are exactly the same, the only elements that not traced are the typography and the ‘M&W’ monogram symbol.

Snapshots-M&WTactical